Are you looking to make some extra cash on the side? Maybe you have heard about how lucrative affiliate marketing it. And in that case, have you considered Pinterest Affiliate Marketing?
If not, there is no better time than now to start! This beginner’s guide will walk you through everything you need about Pinterest Affiliate Marketing. From understanding what it is and why it is an excellent platform for affiliate marketing to setting up your account and implementing effective strategies to scale your business. After finishing this blog post, you will be well on your way to your Pinterest business!
What is Affiliate Marketing?
Affiliate marketing is a business model where an affiliate earns a commission every time they can generate a sale of another person’s or business’s product.
It’s a cost-effective way for businesses to reach a wider audience and generate more sales. For the affiliate, it provides passive income and can be highly lucrative.
Understanding Pinterest Affiliate Marketing
Pinterest affiliate marketing is the perfect blend of Pinterest’s visual platform and the concept of affiliate marketing. Pinterest Affiliate Marketing allows you to promote products, which earns you a commission with every sale.
With millions of monthly active users, Pinterest provides a vast audience for showcasing affiliate products. Users search for ideas and inspiration on Pinterest, creating numerous opportunities for affiliate marketers.
By understanding Pinterest’s best practices, such as optimizing pins for SEO, using the right keywords, and creating attractive pins with enticing descriptions, affiliate marketers can make a thriving affiliate business using Pinterest.
All you need to get started with Pinterest Affiliate marketing is a Pinterest business account, and to utilize tools like Google Analytics to monitor and analyze pin performance. By understanding what Pinterest Affiliate Marketing is, you will be well on your way to passive income.
Why is Pinterest good for affiliate marketing?
There are plenty of social media platforms these days where affiliate marketing thrives. So, why is Pinterest good for affiliate marketing?
For starters, Pinterest has around 465 million users a month who are looking for their next purchase. Need more encouragement?
- 80% of weekly Pinners have discovered a new brand/product on Pinterest
- 45% of Pinterest users have an income over $100k
- 85% of Pinners say they go to Pinterest to start a new project
With its visually appealing platform, Pinterest is the perfect choice for showcasing products. As shown above, its large and engaged user base and high purchase intent provide a great opportunity for affiliate marketers. Pinterest’s search function and analytics tools make it easy to discover new products and track the performance of your pins.
Pinterest is a platform created to help affiliate marketers thrive.
Starting your Journey in Pinterest Affiliate Marketing
- Create a free Pinterest business account
The first thing you need is a Pinterest business account. it’s essential it's a business account so you have access to analytics and other business features. You can sign up here.
- Create a professional-looking Profile.
Pinners are more inclined to make purchases from recommendations when the person selling to them looks legit. This means you should have a descriptive bio, a great logo, a professional profile picture, and more.
- Claiming your website
Do you need a website to do affiliate marketing on Pinterest? No. You can put affiliate links in the pins or drive traffic to a source like a blog. However, if you promote affiliate links with a blog, you will want to claim your website with Pinterest. Verifying your website will lend credibility to your account and unlock additional features, such as the ability to add links to your pins.
Here is a tutorial on how to claim your website: Zoelarkin
- Create SEO-friendly boards
Once you are all set up, you will want to start creating SEO-friendly pins,
It’s essential to create attractive and compelling pins to drive traffic and conversions. Use high-quality images, clear and concise text, and effective calls to action. Don’t forget to optimize your pins with relevant keywords and hashtags to enhance visibility.
Need more help with Pinterest SEO? Check out Leah Marie Marketing
Joining the Right Affiliate Programs
Finding the right affiliate products to promote is a make or break in your Pinterest journey! There are a few things to consider when looking for products:
- Find and choose programs that align with your niche and target audience. This ensures that the products or services you promote will resonate with your audience and increase the likelihood of conversions.
- Consider factors such as commission rates, product quality, and affiliate support. Working with programs that offer competitive commission rates, high-quality products, and reliable support for affiliates is essential.
- Most importantly, be sure to align yourself with programs that have good reputations and reputable products
- Look for programs that provide tracking and reporting tools. These tools are essential for monitoring the performance of your affiliate links and optimizing your strategies based on data and insights.
Some of the best affiliate programs to join are:
Remember, affiliates will pay you for your Pinterest affiliate marketing, so choose the best ones for yourself!
Creating Attractive Pins for Your Affiliate Products
When making attractive pins for your affiliate products on Pinterest, there are a few key strategies to remember.
The three main pin formats used by Pinterest for sharing affiliate links are Standard Pins, Video Pins, and Idea Pins. While Standard and Video Pins share similar characteristics, Idea Pins are notably different from both. I want you to know which pin formats will elevate your Pinterest strategy. Here is an excellent resource for more information: Board Guide
Another thing to remember is that using high-quality graphics and images is essential for grabbing the attention of Pinterest users. These visually appealing pins are likelier to be clicked on and shared, increasing your chances of driving traffic and conversions. I use Canva to create my pins. You can also get stock photos from websites like Unsplash and DepositPhotos.
To get the most traffic to your pins and boards, you must use relevant keywords to get your Pins trending. You can find these keywords by conducting SEO. Consider what your target audience would search for on Pinterest and incorporate those keywords strategically in your board titles, descriptions, and pin captions.
Need more Pinterest help? Here is a course I took that helped with SEO and my Pinterest strategy:
Perfect Pinning bySophiaLee
To constantly evolve your strategy to get a working one, it’s crucial to test different designs and formats. By experimenting and analyzing the performance of your pins, you can determine what works best for your specific audience and niche.
Creating attractive pins is just one piece of the puzzle regarding successful Pinterest affiliate marketing. Utilizing SEO, keywords, and strategies to compete in the Pinterest game is essential. Now, let's dig a little deeper.
Effective Strategies for Pinterest Affiliate Marketing
To be as successful as possible, there are a few steps you can take with Pinterest affiliate marketing.
- Optimize your pins with relevant keywords to improve search engine visibility.
- Using Pinterest boards and group boards, you can build a targeted audience more likely to engage with your content.
- When incorporating affiliate links, aim to blend them into your pins and overall content seamlessly.
- Use Pinterest’s analytics to track and optimize your affiliate marketing efforts. By regularly monitoring and analyzing the performance of your pins, you can make data-driven decisions to enhance your strategy.
- Pinterest is a great way to drive traffic to your blog, Amazon, or YouTube channel.
Implementing these effective strategies will help you grow your Pinterest affiliate marketing business and achieve success!
Optimizing your Pins for SEO
Optimizing your pins for SEO is crucial to increase their visibility and reach on Pinterest. You can do this in several steps.
- Research and incorporate relevant keywords in your pin descriptions and titles to make them more searchable.
- Creating visually appealing pins with high-quality graphics can attract more attention from users.
- You can organize your boards and pins with relevant categories and descriptions to make it easier for people to find your content.
- Regularly update and refresh your pins to stay relevant in search results.
Regularly Monitoring and Analyzing Pin Performance
Periodically monitoring and analyzing pin performance is crucial for the success of your Pinterest affiliate marketing strategy. By tracking the performance of your pins using Pinterest analytics, you can:
- Gain valuable insights into which pins resonate with your audience and drive conversions.
- Could you identify the top-performing pins and replicate their success by creating similar content that appeals to your target audience?
- You can stay ahead and make data-driven decisions to improve your strategy.
Adjusting your pinning strategy based on audience engagement and conversions is essential for viral pins. Experiment with different pin formats, descriptions, and images to see what goes viral. Stay informed about algorithm updates and adapt your strategy to ensure your pins reach the right audience.
Ensuring Compliance with Pinterest’s Guidelines
Now that you are creating content on Pinterest, you must comply with Pinterest guidelines.
Familiarize yourself with Pinterest’s affiliate marketing rules and policies to avoid violations. It’s also essential to avoid common mistakes such as spamming or misleading pin descriptions, which can result in penalties or account suspensions.
Disclose for Pinterest Affiliate Marketing
Adding disclosures to your pins is crucial in Pinterest affiliate marketing. It is necessary to inform users that your pins contain affiliate links.
You establish transparency and build trust with your audience by clearly disclosing your affiliate relationship in your pin descriptions.
Use easily understandable language and not hidden or buried within the pin description. The disclosure should be visible to ensure that users know your affiliation.
This practice complies with FTC guidelines and demonstrates your commitment to ethical marketing. Adding disclosures shows your audience that you value their trust and strive for transparent communication.
Avoiding Common Mistakes
Regarding Pinterest affiliate marketing, it is good to understand mistakes that will be roadbumps in your affiliate journey. Here are three common but costly mistakes.
Mistake One: Spamming Pinterest with excessive affiliate links: Instead, focus on providing valuable content and only include affiliate links where relevant and genuinely helpful.
Mistake Two: Using misleading or deceptive pin descriptions. Be transparent with your audience and accurately describe the products or services you are promoting.
Mistake Three: Avoid promoting low-quality or irrelevant products. Your audience depends on your recommendations, so you can choose products that align with their interests and needs.
By avoiding these common mistakes, you’ll set yourself up for success in Pinterest affiliate marketing. Remember, it’s all about providing value, being honest with your audience, and applying Pinterest’s best practices. Remember these tips as you build your Pinterest strategy and create compelling pins that resonate with your target audience.
Building an Email List through Pinterest
Capturing email addresses through Pinterest is a great way to build your email list and connect with your audience.
One effective strategy is to promote lead magnets and freebies on Pinterest to entice users to provide their email addresses. To drive traffic to your opt-in landing pages, consider using Pinterest ads.
When you create pins, please make sure to craft compelling pin descriptions that not only catch the attention of users but also persuade them to subscribe to your email list. You can also offer exclusive content or discounts as incentives for email sign-ups.
Integrating your email marketing platform with Pinterest will help automate the list-building process, allowing you to focus on other aspects of your Pinterest strategy. By employing these tactics, you can steadily grow your email list and nurture a loyal audience.
Scaling your Pinterest Affiliate Marketing Business
Promoting high-performing pins is a great way to increase affiliate sales and commissions. You can collaborate with influencers and bloggers in your niche to expand your reach and tap into new audiences.
When promoting your affiliate products on Pinterest, focusing on your high-performing pins is essential. Start by identifying which of your pins are doing the best using Pinterest analytics. Look for patterns in pin formats, descriptions, and visuals that resonate with your audience and replicate those successful elements in your future pins.
To boost the visibility of your top-performing pins, consider exploring paid promotion options like Pinterest ads. This can help you reach a wider audience and increase engagement with your content. Experiment with different pinning schedules and frequencies to find the optimal strategy for maximizing exposure.
Don’t forget to engage with your audience by responding to comments and messages on your high-performing pins. This interaction can help build a stronger connection with your followers and encourage them to explore more of your content.
By promoting your high-performing pins, you can increase the visibility of your affiliate products and drive more traffic and conversions to your website/blog. You can keep testing and optimizing your pinning strategy to maximize your results and make the most out of your Pinterest affiliate marketing efforts.
Expanding your Reach through Group Boards
Expanding your reach through group boards is a great way to grow your audience on Pinterest. By joining relevant group boards in your niche, you can tap into a broader audience base and increase your visibility.
Could you follow the guidelines of each group board and contribute valuable content regularly? Collaborating with other pinners in the group is also essential. Cross-promote each other’s pins to maximize exposure and reach. It’s important to monitor the performance of your pins on group boards and adjust your strategy accordingly.
Aim to join high-quality group boards with active engagement and many followers. By leveraging the power of group boards, you can expand your reach and attract more followers to your Pinterest business account.
Pinterest Affiliate Marketing FAQ:
Can you do affiliate marketing on Pinterest?
In short, yes, you can do affiliate marketing on Pinterest. Pinterest allows you to add affiliate links right onto your pins. Pinterest pins have a long lifespan, so you will make passive income from your affiliate links for years to come.
Can I be an Amazon affiliate using Pinterest?
Yes, you can promote Amazon products on Pinterest and make money.
What affiliate programs can I use on Pinterest?
Based on an article from AuthorityHacker, here are the best programs:
- Wayfair (Home décor)
- Fine Art America (Art)
- Priceline (Travel)
- BH Photo Video (Photograph)
- Blick Art Materials (DIY & Crafts)
- Sonos (Tech)
- Home Chef (Food & Drink)
- Garden Tower Project (Gardening)
- Embark (Pets)
- Rosetta Stone (Education)
- Elizabeth Arden (Hair & Beauty)
- Amazon Associates (Everything Else)
Does Pinterest block affiliate links?
No, Pinterest allows you to place affiliate links on your pins and on your account!
Wrapping it Up
We barely scratched the surface of Pinterest affiliate marketing. To make the most of Pinterest affiliate marketing, continuously educate yourself on best practices and algorithm updates. Stay updated with new features and opportunities. Expand your knowledge through tutorials, webinars, and courses. Network with other affiliates on social media. Experiment, test, and optimize your strategies for maximum results.
